WA COVID-19
Emcee Portfolio
Full lift for DOH program.
We worked closely with the client and their partners to build a brand that spoke to ther core audience in the middle of the COVID-19 pandemic: first responders in rural areas of Washington state.
Storytelling.
We created a Spotlight Series that highlighted the great work that Fire Departments did throughout the pandemic to keep their communities safe and well-informed. Through this experience, we were fortunate to meet very motivated, interesting, and charismatic people.
Spotlight: Chelan County FD #5
SPOTLIGHT ARCHIVE
the newsletter for first repsonders
With easy-to-digest health data, policy updates, and impactful storytelling, our WA COVID-19 newsletter helped engage current partners and onboard more. We managed the backend newsletter service, drafted all of the content, and designed each edition.
The newsletter had a lifetime open rate of 56.4% (compared to 41% industry average) and a click rate of 19% (compared to 8% industry average).
resources & patient handouts.
The target audience needed customized tools to help them engage with their community during the COVID-19 pandemic, especially those at high risk. We regularly updated our toolkit with user friendly resources for first responders and educational materials for the people they serve.
Back to Projects
Tacoma, Washington
West Chester, Pennsylvania
Home
About
Services
Projects
Contact